I studied Design & Technology: Product Design in my college years. It was then I discovered graphic design, and it expanded my creative thinking. I became more curious to find out what makes design great and why it matters.
While studying at Brunei's national university, I was still uncertain if pursuing graphic design was the right field for me. However, as I was recommended by a handful of entrepreneurs to take up freelance jobs and the responses from clients were always positive, I then made a decision: The field of graphic design stood out to be the rational choice of profession. So, I began my professional career as a graphic designer, while juggling my life as an undergraduate.
Conservation International Asia-Pacific in Singapore accepted me as a communications and design intern for a semester. I gained valuable experience working outside of the country, which gave me much exposure to the working culture in the professional workplace and non-governmental sector.
I became a co-founder of Creativity180, a digital marketing start-up and agency. It was definitely a humbling experience, and I am grateful to have run a company alongside three passionate individuals for two and a half years. From small beginnings, we were able to work with international clients such as The Body Shop and Pepper Lunch, and regional ones, such as Paddington House of Pancakes and Guardian Pharmacy.
I graduated with a Bachelor of Arts (B.A.) degree, major in Art and Creative Technology, with a minor in Professional Communication & Media. Yay to getting a degree!
I decided to expand my knowledge in design by taking a professional diploma in user-experience design (UX Designer Professional) at RED Academy, in Vancouver, Canada. In the program, I immersed myself in user-behaviour research, user-centric design approaches and methodologies, information architecture (IA), usability testing, prototyping, web and mobile user-interface design. I became familiar in relevant industry software, such as Sketch, InVision, Axure, and Omnigraffle. I was given the opportunity to work in teams, with real-life clients. It was during this course, I found my calling. I firmly believe that empathy is at the heart of design, and user-experience is the heart of any company.
— 2017 / 2018 —
I am currently seeking for full-time/freelance opportunities overseas in user experience design, preferably in Canada or the States. If you're hiring, or know anyone that is hiring, let's get in touch–I would greatly appreciate it!